📩 Best Newsletter Platforms 2025

Beehiiv vs Substack vs ConvertKit vs Mailchimp

Picking a platform in 2025 comes down to growth style and control. Want a built-in network effect, or do you need deeper automation and CRM? Below is a plain guide to help you choose with confidence.

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Beehiiv is built for fast growth through native referrals and paid boosts. You can spin up simple landing pages, add a referral block, and plug into a marketplace that brings fresh readers. Analytics are clean and the editor feels quick. Strengths include referral loops, paid cross promotion, and simple segments. If your plan is list growth with minimal setup, Beehiiv is strong. See how Boosts works in practice in this quick feature page: Watch how Boosts turns cross promo into a growth loop.

Substack doubles down on discovery. Notes and the recommendation graph can drive a steady stream of fresh readers, and the editor stays minimal. It is great if you value writing flow and a community vibe over complex funnels. You trade fine control for reach and speed. Peek inside Substack recommendations that spark discovery.

Top Publishers Hand-Selecting Amazon Brands to Promote this Holiday Season

This holiday season, top publishers are handpicking Amazon brands to feature in gift guides, newsletters, and reviews — driving high-intent shoppers straight to storefronts.

Levanta is connecting a select group of 7–9 figure brands with publishers ready to promote products to millions of buyers.

ConvertKit, now known as Kit, shines when you want flexible tagging and visual automations. You can map sequences by trigger, delay, and rule, then move readers based on interest without code. It suits creators who sell courses, run launches, or run multi-step nurture flows. If you plan to mix content, products, and segmentation in one system, this is a fit. See these drag and drop flows build themselves.

Mailchimp is a solid pick if you need broader marketing tools around email. The Customer Journey builder lets you route contacts, tag behavior, and send based on actions across a store or site. It fits brands that want CRM-like depth and many integrations. Scan this Mailchimp journey tutorial before you choose.

How to decide in one minute

Pick Beehiiv if you want growth features baked in and simple builds. Pick Substack if you want a social graph that can push discovery without heavy setup. Pick ConvertKit if you need tagging, rules, and deeper nurture maps. Pick Mailchimp if you want a full marketing hub with journeys and integrations. Choose based on your next 90 days. List your growth goal, the one must-have feature, and your comfort with setup. Match that to the summary above, then commit to one test for four weeks. Consistency beats platform hopping.

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